Meet Joe: how the Waddle platform helps business owners

Meet Joe

Joe is a successful cidermaker from the idyllic country town of Amberdale. Business is booming, but Joe was finding that with all the additional orders, his cash flow was becoming stretched.

It was then that he discovered Waddle, an innovative cloud-based invoice finance provider. Waddle connected seamlessly with his cloud accounting software giving him quick access to cash tied up in his unpaid invoices, funds that he normally would have to wait weeks for. This allowed him to fulfil more orders and grow his business.

Russ Watts

Digi Marketer, responsible for spreading the Waddle word far and wide. Writes the blogs, manages the ads & comes up with ways of making invoice finance sound exciting.